I had a thought while typing the same email that I’d typed out to five other people for my food and culture business, Good and Golden. “I should turn this into a template. I need to choose a CRM (client relations management system).”
Had I not been part of the streamlining systems process at Stoke, I definitely would not have thought that (I’d had zero ideas of what a CRM was before then). Sometimes MailChimp will work for emails, and sometimes you need something more robust, like Nutshell, which is my preferred client relations management system.
